Pascal Mathieu – Vice President, Quebec

Pascal MathieuPascal Mathieu became Vice President of the Red Cross in Quebec in 2015. He is responsible for oversight of all Red Cross operations in Quebec, including implementation of strategic priorities, business transformation, relationship management and financial accountability.

Pascal joined the Canadian Red Cross in 2003, successively as a member of the Quebec fundraising team, then as Director of Philanthropy.

Among his achievements in this capacity, Pascal helped create the largest ever annual Red Cross fundraising event. Pascal has since coordinated multiple large-scale Red Cross emergency response operations in Quebec, including the Lac Mégantic disaster (2013), the Syrian refugee arrival (2016), the spring floods of 2017 and 2019, and, more recently, the COVID-19 pandemic and 2023 forest fires. 

After studying marketing management at HEC Montréal, Pascal got his start in philanthropy in 1998 with Cystic Fibrosis Quebec, where he gained expertise in a wide range of fundraising activity – from direct marketing to organizing public and corporate events. He continues to share this expertise as member of the Board of Governors of Fondation Québec Philanthrope (Quebec Philanthropic Foundation), whose mission is to promote philanthropy for the good of the community. A strategic leader whose interests include a passion for environmental protection, Pascal previously served three years as a board member of the Fondation québécoise en environnement (Quebec Environment Foundation). 

Pascal resides in the Quebec City region.