A Journey of Unity and Resilience: 20th Canadian Red Cross Annual Fundraising Event

On the right, a Red Cross volunteer welcomes guests. On the left, the enchanting decor of the banquet hall.

© Thibault Carron

An Evening Made of Success!

The 20th edition of the Canadian Red Cross' Annual Fundraising Event took place on Wednesday, March 20, 2025, at an emblematic heritage venue in Montreal's Griffintown neighborhood: the New City Gas. With the theme "A Journey of Unity and Resilience", the evening highlighted the great voyage the Red Cross embarked on with its partners 20 years ago, an epic of collaboration, overcoming challenges and inspiring transformations during which every moment was marked by unity towards those in need.

Nearly 325 guests from the business community attended this major philanthropic event, our organization's largest in Canada, all committed to supporting the pursuit of our humanitarian activities across the country and abroad.

Thanks to this collective support, $746,075 were raised to benefit our mission. The funds collected will go to the Canadian Red Cross' Emergency Fund, ensuring that help is always there for people and communities in need in Canada and around the world when they need it most.

The number $746, 075 displays on a large screen in front of a crowd. © Thibault Carron

Thank you to the Honorary Co-Chairs:

Mrs. Marie-Claude Boisvert, Partner and Head of Sagard Private Equity Canada;
Mr. Olivier Lemire, President of Keurig Dr Pepper Canada;
and Mr. Jean-François Séguin, Managing Director and Head of Technology Investment Banking, Québec, of BMO Capital Markets.

Thank you also to everyone who attended the event, to those who donated, and to the volunteers and staff involved in making it such a success.

Until next time, our Journey of Unity and Resilience continues alongside you.

Review the Evening Program

HONORARY CO-CHAIRS

EVENT PARTNERS

Great Humanitarians Partners

Gold Partner

Silver Partners

Bell

CDPQ

IG Wealth Management

McKesson Canada

Media Partner

About the New City Gas, venue for our 20th edition

With a rich 175-year history, the New City Gas is an emblematic heritage site on the Island of Montreal. Once a place where coal was transformed into natural gas, it continues today to make the city shine through art, music, culture and gastronomy. The uniqueness of this venue enabled us to offer to our guests a multisensorial experience that poetically reflected our evening's theme through movement and the four elements.

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