Every year, over 500 Canadians die in drowning-related incidents. Of these, over 90 per cent are men. Statistics, however, often mask the individual losses though and the enormous impact a drowning death can have on an entire family. Danika Crossman, boating safety program coordinator with the Canadian Red Cross, knows this loss first hand. In 2009, her uncle drowned while he was boating with his wife on Lake Okanagan in Kelowna, B.C. He was 41.